A marketplace designed around local buying intent
Soug brings several of Qatar’s most active classified categories into one mobile product. The experience was structured to help users move quickly from broad discovery to a relevant category, filtered results and a detailed listing without losing context.
Different categories, one consistent product language
Property, cars, premium numbers and businesses each require different information, but they should still feel like parts of the same marketplace. New Waves created a reusable design system for cards, filters, details and contact actions while allowing each category to surface the specifications that matter most.
- Light and dark home experiences with clear marketplace hierarchy.
- Category-led discovery, search and advanced filters.
- Structured property, vehicle and premium-number listings.
- Detailed item pages with direct WhatsApp and call actions.
- Seller flows for publishing and managing advertisements.
- Arabic and English layouts supported across the product.
- Notifications for listing activity and relevant updates.
Built for ongoing marketplace growth
The modular product structure makes it possible to expand categories, listing attributes and promotional placements while keeping navigation and visual language consistent. The result is a live cross-store product with a focused local identity and a foundation for continuous marketplace growth.