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Author: New Waves Qatar

First of all, let’s face it: a Website is the core of your online marketing activities. If you look at all the marketing channels and techniques, what they actually do is bring visitors to your website. And the main purpose of a website is turning these visitors into customers – in marketing terms, this is called CONVERSION. A bad website will basically cause you to waste money on other marketing methods. Because you don’t need more...

If Google can not understand your page, it can not rank you Google needs a complete picture of your webpages in order to understand it fully. Test your site for blocked resources using the Google guidelines tool. Googlebot Google uses a web crawler named Googlebot to gather information about your website. Every webmaster should know that a search engine crawler like Googlebot must be able to "crawl" your site in order for it to be included in search engine results. The way...

A small business owner in the online world can seem intimidating. In order to stay ahead of the competition, digital marketing is the answer. When describing and developing strategy, businesses must ensure that their clients and potential clients understand that strategy follows a structure, it follows people, and it follows an idea. Likewise, businesses must make sure that clients get the profit and ROI are considered outcomes, not the strategy itself. Business owners can implement the following...

In an environment where a good search engine rank can often be the difference between success and failure for a small business, it is fair to say that ensuring that your website is sufficiently optimised for search is paramount. And it is not only online businesses that have to be sure of this as even the demographics that would once use the local directory to find a local tradesman are now just ‘Googling it’, and s...

Optimizing your website to generate leads is a no-brainer. But it's not as simple as throwing a "click here" button on your home page and watching the leads pour in. (Unfortunately.) Instead, marketers and designers need to take a more strategic approach. In this post, we'll go over some quick ways you can optimize your website for lead generation that actually work. Lead generation is a crucial part of any business’s success. Those leads turn into customers, clients,...

We had designed and developed a website for EduTec Training Center Qatar. We applied digital marketing strategies to optimize the website to search engines. It was a big challenge to make EduTec pages appear in the front page of Google when people searching for "IELTS training in Qatar" or related keywords and getting new customers. We successfully achieved the mission and EduTec pages appears in the first pages in google....